Chinese management and communication principles - Intercultural competence as prerequisite for business success formatIsbn:Softcover - 9783656076148 Quintilian

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Chinese management and communication principles - Intercultural competence as prerequisite for business success formatIsbn:Softcover - 9783656076148 QuintilianSeminar paper from the year 2010 in the subject Communications Intercultural Communication, grade: 2,0, University of applied sciences, Marl, language: English, abstract: 1. Introduction 1. 1. Problem Globalization is an ongoing process by which regional economies have become integrated through a global network of communication and trade, which simultaneously induces globalization of culture. In an attempt to explain culture more clearly, the Iceberg